Umbrella has been tied with Chinese people’s daily life for thousands of years. In the 80′s of last century, Paradise Umbrella Group Co., Ltd. was established in Hangzhou, Zhejiang Province. More than 20 years passed, after steady and continuous development it is currently one of the largest professional umbrella companies in China, owning six subsidiaries, two companies, and 5100 employees, taking a total 520 units of size. Now it has umbrella, raincoat, locksets three major production bases, as well as a machinery and equipment manufacturing base. The group exceeding other competitors in brand, quality, technology, markets, scale and effectiveness, gained itself many national and provincial Honors.

Paradise umbrella, known for its light, vogue, fastness and fineness, receives much favor from the consumers and builds up a high reputation among users. The enterprise has attained the leading position in the umbrella industry in domestic market; its "paradise" brand also won the title of China Well-known Trademark. In recent years, the company successively developed and produced the ultra-light series, anti-UV series, travel series and other new products to suit the taste of the customers, which are quite welcomed.

In China, the Paradise Umbrella Group now has 46 sales branches and offices, operating in a sales network consisted of over 5,000 department stores, 700 market distributions and 550 franchised stores. You can also find numerous Internet shops selling the Paradise branded products. The Chinese people are not just in favor of its excellent quality, they also like the feelings under the paradise, the breeze blowing from the southern township, and a sort of sense deep soaking in thousands years’ culture.